Harvard Business Publishing's John Baldoni provides an insight into a communications survey by Watson Wyatt -
According to Watson Wyatt's newest communication survey for 2009/2010, companies that are effective communicators "have the courage to talk about what employees want to hear," "redefine the employment deal based on changing business conditions," and have "the discipline to plan effectively and measure their progress effectively."
The study also shows that companies that communicate effectively had a 47% higher return to shareholders over a five-year period (mid-2004 to mid-2009).- The full article.
